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The State of European Products 2026: Which Countries Are Truly the Most 'Local'?

· 4 min read
Laura Martínez
Head of Research & Fact-Checking

In an increasingly globalized market, consumers are more curious than ever about the origin of their products. At EU Product Score, we analyzed data from over 100,000 products to answer a simple question: which European countries lead the way in local manufacturing and sourcing?

Our proprietary EU Product Score evaluates products on a scale of 0-100 based on factors like the company's headquarters location, where the product is manufactured, and the origin of its ingredients. A higher score indicates a stronger connection to its stated country of origin. After analyzing products with a significant presence across the continent, we've compiled a ranking of the top countries based on their average score.

The results reveal a fascinating story, not just about the big manufacturing players, but also about the smaller nations with a strong commitment to localism.