Paris Baguette & Tous Les Jours: Korean Chains Selling the French Fantasy
· 4 min read
Walk into a Paris Baguette or Tous Les Jours location and you might believe you've stepped into a Parisian boulangerie. The names are French. The décor features Eiffel Tower motifs. The display cases overflow with croissants, baguettes, and pastries arranged with European flair.